GreenPeace of UK Greenwash of the Year Award Goes to…

United Kingdom’s Green Peace activists attempt to give the first annual Emerald Paintbrush Award to a company that has excelled in Greenwashing in this video. While the activists made it to the front desk of the award winner, British Petroleum (BP), they were hastily removed from the premises still holding the green award, the doors closed behind them.

The citation awarded BP for:

A multi-million dollar advertising campaign proclaiming its commitment to the earth, the sun and everything in between, and proudly announcing that the best way out of the energy “fix” is an energy “mix”.

In reality, the unnamed Tuxedo-clad activist said, BP had spent 93 per cent of its 2008 investment dollars in oil and gas exploration, drilling and distribution. Solar power received just $300 million dollar or just 1.3 per cent of BP’s total investment.

“So thanks must go to at this moment to BP senior staff, investment managers, strategists, and above all its advertising agency,” the jocular Green Peace representative concluded.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s